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How to write an SMB newsletter that actually gets opened

A subscriber-grabbing subject line + a body that delivers one specific insight per week.

Step 1 — Decide your weekly theme

One topic. Pick early.

Step 2 — Use the prompt

AI handles the draft.

Step 3 — Edit + send

Tuesday or Thursday, 10 AM your time.

COPY-PASTE PROMPT

Write a 400-500 word newsletter for [BUSINESS], a [INDUSTRY] in [CITY]. Audience: existing customers + prospects.

Format:
- Subject line (under 50 chars, specific not clever)
- Preview text (under 100 chars)
- 1-paragraph "what we learned this week"
- 1 specific tip (with example)
- 1 customer story or observation
- 1 short call to action
- Sign off

Voice: [TONE]. Write like you would tell a friend something useful you learned. No "spring is here" / no "in today's competitive landscape".

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