How to write a job description that attracts actual candidates
A job ad that filters out tire-kickers, attracts the right candidates, and reads like a real human wrote it.
Step 1 — Define the role tightly
What does this person actually DO on Tuesday?
Step 2 — Use the prompt
See below.
Step 3 — Post
Indeed, Craigslist, your own site.
COPY-PASTE PROMPT
Write a job description for [ROLE] at [BUSINESS NAME] in [CITY]. Structure: - 2-sentence "what your week looks like" (specific tasks) - 5 bullets: required skills - 3 bullets: nice-to-haves - 2-sentence compensation + benefits - 1-paragraph "why this job is different" (specific) - Call to action: how to apply Voice: human, warm, specific. No "We are seeking a rockstar" / no "in a fast-paced environment". Talk to a real person.
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